Li Xin is very proud that it can help more young people returning home to start businesses. (Photo by wanglili)

　　Cctv news(Reporter wanglili): Yinchanggou Village, Foping County, Shaanxi Province is a mountain except a mountain.

　　In 2006, in order to make a living, only Jiang Dong, a villager with junior high school education, walked out of the mountain in Yinchanggou Village. At the age of 20, he felt that only by going out could he see hope and get rid of poverty.

　　In 2013, Jiang Dong, who had been working outside for seven years, was getting married and returned to his hometown with his wife Li Xin, who also worked in Wuxi Hotel.

　　After the banquet, looking at the elderly parents and thinking about the upcoming baby, after repeated discussions, the two decided not to go out and stayed in their hometown to find a way to start a business.

　　At this time, my hometown is still a high mountain, and the monotonous and repetitive scene makes Jiang Dong feel very confused. "When I was in Wuxi, the two of us worked in hotel management, and we had experience in this field. We wanted to continue to engage in our old job, but our hometown simply did not have these resources and needs."

　　Just when the couple were at a loss, they accidentally walked into the furniture city, and a palm mat with a selling price of nearly 10,000 yuan suddenly aroused Jiang Dong’s interest. "There are mountain palms all over the mountains in my hometown. Why can’t we make our own palm mats?"

　　As the saying goes, relying on mountains to eat mountains, relying on water to draft. Yinchanggou village has more than 6500 mu of forest land, which is very rich in forest land resources. Wild palm is a common forest in Qinling Mountain, which has the characteristics of moisture resistance, corrosion resistance and no insects. However, the mountain palm resources can not be further processed, which is also a problem that has been puzzling the local income increase. In this way, the green, environmentally-friendly and promising palm mat project was supported by the local government. At the end of 2014, Jiang Dong and his wife Li Xin, after systematically learning related technologies, took more than 200,000 yuan accumulated from working and set up a mountain palm professional cooperative in their farmyard.

　　After several years of hard work by the couple, the humble palm forest on the hillside has become a beacon. “6— 16 cm palm mat, the current market price is 480 yuan — From 3,000 yuan, we can sell more than 20 palm mats a day, with a turnover of 30,000 yuan. " Li Xin said.

　　Like many mountain villages, the villagers in Yinchanggou Village are mostly elderly people, and the loss of young and middle-aged people is serious. Many elderly people and women who stay at home have to take care of their children and fields, so they can’t go to work in the factory. According to their living characteristics, Li Xin distributed some of the knitting, sewing and packaging of brown mats so that they could finish them at home.

　　"In this way, they can not only take care of their families, but also have extra income to subsidize their families." Li Xin said that at present, the company has changed from the original small family workshop to industrial production, with an annual output value of 27 million yuan. In addition, by encouraging villagers to work in factories, share shares and share dividends, and collecting and sorting brown hair, transportation and sales, more than 100 people were recruited to work and increase their income, which was recognized by Foping County as a "demonstration base for returning migrant workers’ entrepreneurship".

　　If education is a long-term way to change the face of poverty, Mao Youbin, secretary of the branch of Yinchanggou Village, thinks that the rural economy can be better developed by giving the people the job opportunity to earn money and support their families at home, and by increasing their income through employment nearby.

　　"It is necessary to introduce enterprises, stay and serve well." In the interview, this is what the reporter heard the most from the local cadres. From individuals to groups, from rural areas to cities, from leaving to feeding back, with more and more policy support, I believe that more and more people who leave home are preparing for a better return home.

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The 9th China Network Audio-visual Conference held more than 40 high-quality forums, exhibitions, conferences and other activities, and invited more than 300 guests from related fields to give speeches and share them, with 5,000 industry guests attending.

June 3, 2021 — On the 5th, the 9th China Internet Audio-visual Conference was held in Chengdu. As a national event with the largest scale and the highest specification in China’s network audio-visual industry, the conference further deepened the discussion on the theme of high-quality innovative development of network audio-visual, and released a number of important industry signals, which aroused widespread concern and heated discussion.

The conference was hosted by the State Administration of Radio and Television and the Sichuan Provincial People’s Government, with the Central Network Information Office as the guiding unit, and undertaken by the China Network Audiovisual Program Service Association and the Chengdu Municipal People’s Government. With the theme of "A New Journey of Seeing and Hearing", the conference held more than 40 high-quality forums, exhibitions, conferences and other activities. The online conference interacted with the offline conference synchronously, and invited more than 300 guests from related fields to give speeches and share, with 5,000 guests from the industry.

In addition, in order to continue to play the role of the "wind vane" of the conference, the ninth China Internet Audio-visual Conference also innovatively designed a number of "firsts" — — For the first time, a short video live broadcast day was set up, an international communication summit was held for the first time, and a high-tech audio-visual technology experience exhibition was set up for the first time.

Focus on the main theme and celebrate the centenary of the founding of the party

The 9th China Internet Audio-visual Conference highlighted the study and education of Party history and the design of excellent online audio-visual works to celebrate the centenary of the founding of the Communist Party of China (CPC), and planned rich theme activities such as "Exhibition of Excellent Programs to Celebrate the Centenary of the Founding of the Communist Party of China (CPC)" and "Release of Excellent Short Video Works with Hundred Years of Wonderful Short Video", which were promoted simultaneously online and offline in the form of pictures, videos, audio and interactive experiences, profoundly showing the glorious course and great achievements of the Party’s century-long struggle, and the achievements of excellent online audio-visual programs and the style of party building in the audio-visual industry.

In the online part of the boutique program exhibition, a network audio-visual boutique program exhibition area celebrating the centenary of the founding of the Party was opened in the cloud exhibition hall of official website and official website applet, and it was exhibited in the form of "graphic +3D renderings"; The offline part is also splendid, and the booth is organized and set up, which is divided into five major areas, such as online movies (online dramas, online movies, online animations), online variety shows, online documentaries, short videos and online audio programs. It is organized and set up by China Network Audiovisual Program Service Association, and displayed in the form of graphic posters, videos, AI smart devices, etc., with an endless stream of visitors.

In the "Works", a number of outstanding works with China characteristics, China spirit and China’s creation present the Communist Party of China (CPC)’s great achievements in economic construction, political construction, cultural construction, social construction and ecological civilization construction in the past 100 years. Among them, the documentary "A Hundred Years of Making Steel: the Communist Party of China (CPC)", "Eleven Books" to Witness the Initial Heart and Mission, and the film and television drama "Ideal Shines on China" directed by the State Administration of Radio, Film and Television have aroused enthusiastic response. Up to now, the total broadcast volume has exceeded 2.07 billion times, 250 million times and 170 million times respectively.

At the same time, Chengdu has specially planned a series of activities to create an urban atmosphere of "Celebrating the Centennial Birthday and Audiovisual Bright Future", and set up 100 atmosphere punching points in Chengdu to create a strong atmosphere for all people to participate in celebrating the Centennial Birthday and create a great historical cause, making this conference an important platform to focus on the main theme propaganda, focus on the center and serve the overall situation.

Standing at the historical key node of the centenary of the founding of the Party, major media platforms have also concentrated their resources, carefully organized and planned, actively laid out the main theme content, and solidly promoted the theme propaganda work.

According to Peng Jianming, member of the editorial board of the Central Radio and Television General Station and general manager of the General Manager’s Office, the works of the General Station to celebrate the centenary of the founding of the Party are closely related to the main theme, focusing on "networking" and "youthfulness". For example, CCTV News launched works such as "They were young at that time", "Their love at that time" and "Their friendship at that time", which vividly showed the struggle spirit of the Communist Party of China (CPC) people from the small incision of life, emotion and thought that contemporary young people felt the same. The innovative media products such as Red Map, Watching the Red Boat with Billions of Pixels in a Hundred Years after the Founding of the Party, Watching China by Bus, and C Major released by CCTV, etc., broke the time-space boundary and triggered hundreds of millions of netizens to visit exhibitions and punch cards in the cloud.

In order to welcome the centenary of the founding of the Party, Tencent Video has reserved many kinds of fine content, such as "Seeing Words as Face, Beginning Season", "First-class Response" and "Ebola Frontline". In addition to the explosive drama The Awakeing Age, Youku also launched hit dramas such as "Trumpet in Place" and "Tour Prosecutor Group"; Iqiyi has released realistic dramas such as Ideal City, Ace Force and Life Home.

Short video is developing rapidly.

On June 2nd, China Network Audiovisual Program Service Association took the lead in publishing the Research Report on Network Audiovisual Development in China in 2021 (hereinafter referred to as the Report). According to the Report, as of December 2020, the number of online audio-visual users in China reached 944 million, and the number of short video users reached 873 million. Moreover, the growth of users of short videos is the most obvious, from 817 million in June 2020 to 873 million in December 2020 in just half a year.

At the press conference, Zhou Jie, Deputy Secretary-General of China Network Audiovisual Program Service Association, made a further interpretation of the Report. He said that short videos not only have the fastest growth, but also continue to grab users’ attention. 53.5% of users watch short videos every day, and compared with comprehensive videos, short videos have the highest user loyalty. "Not long ago, the average daily usage time of short videos increased again, reaching 125 minutes as of March this year, surpassing instant messaging and becoming the network application with the longest daily usage time per capita."

Behind the increasingly vigorous development of short video, the war between long and short video platforms is imminent, especially the copyright issues arising from editing, cutting, handling, dissemination and re-creation of film and television works have become the focus.

"New Video" Helps Rural Revitalization

In recent years, under the background of "internet plus", the fields of "agriculture, rural areas and farmers" have been rapidly combined with e-commerce, live broadcast and short video, and these "new video" forms have also played a very good role in boosting rural revitalization. This was reflected in the 2021 "New Video Night" of the 9th China Network Audiovisual Conference and the annual sharing meeting of short video creators.

At the sharing meeting, a group of short video creators from the countryside made a collective appearance, and many wooden figures, Xiaoying couples, and the No.1 note children’s choir of Xidewar School in Liangshan Prefecture performed at the scene. Many bloggers also brought their hometown specialties and shared their stories. Through short videos or live broadcasts, some of them can make rice noodles and mangoes hidden in the mountains in the past more tasted by "foodies" everywhere; Some make paper-making, clay sculpture, bamboo weaving and other crafts get public attention again; Others show the natural beauty of various places and call on more people to join the team of environmental protection.

Among them, Liu Hong, director of the Cultural Tourism Bureau of Ganzi Prefecture, dressed in national costumes, directly turned into a recommender and invited netizens to enjoy the beautiful scenery in Ganzi Prefecture. "We have blue sky and green mountains in Ganzi, and invite everyone to visit Ganzi." According to Liu Hong, Ganzi received 31 million tourists last year. This year, they set a "small goal", hoping to exceed 35 million.

Zheng Hongjie, a "craftsman", Peng Xiaoying and Fan Deduo, a couple of Wenzhou farmers, Zhang Fei, the first secretary of poverty alleviation in Ganjiagou Village, Laoying Township, Xiaojin County, Aba Prefecture, Lu Weijian, a guardian of ancient paper, and Wu Zhaoguo, a young entrepreneur born after 1985, were also named as "stars of strength" at the sharing meeting in recognition of their outstanding contributions in rural revitalization and inheritance of intangible culture.

In order to better display the audio-visual value delivered as a "short video+live broadcast" platform, Aauto Quicker set up a number of booths at the conference. Among them, two documentaries of Aauto Quicker users’ stories, The Flower Fairy on the Little Four Wheels and Out of the Black Eye Bay, reflected the magnificent historical picture of China’s land winning the battle against poverty at the work exhibition celebrating the 100th anniversary of the founding of the Communist Party of China (CPC).

In addition, at the short video and live broadcast industry summit forum, Cao World Expo, general manager of Aauto Quicker Science and Technology Business Revenue Management Center, proposed that the future business model will be transformed into a model with trust economy as the core. He believes that the short video platform should provide a series of commercial solutions such as traffic reach, business precipitation and infrastructure capacity of middle Taiwan, so as to realize the trust economy model, and take into account the comprehensive interests of creators, merchants, brands and user experience, taking into account experience and revenue. This will undoubtedly help to ensure the continuous income of creators.

Strengthen international communication and tell the story of China well.

The Internet Audio-visual International Communication Forum hosted by the International Cooperation Department of the State Administration of Radio, Film and Television and hosted by Mango TV was held on the afternoon of June 3, which was the first time that an activity with the theme of international communication was presented at the Internet Audio-visual Conference. At the forum, representatives from online audio-visual platforms, overseas promotion agencies, intelligent terminal enterprises and industry experts conducted in-depth discussions on how to do a good job in international communication of online audio-visual under the background of deep media integration.

At the event site, the launching ceremony of the first International Short Video online celebrity Competition, an international communication series of "A Hundred Years of Beautiful Life", was held.

In his speech, Yan Chengsheng, Director of the International Cooperation Department of the State Administration of Radio, Film and Television, said that by planning and implementing the series of activities of "A Hundred Years of Beautiful Life", the State Administration invited Chinese and foreign netizens to tell the story of China’s common pursuit of dreams with people all over the world by using the carrier of new media in the form of short videos, so as to record the beautiful life and convey the strong voice of the times. Facing the new situation and challenges, we should deeply understand the structural changes of international audience and international market, promote the creative transformation and innovative development of political, economic, technological and cultural advantages to international communication advantages, and find the resonance between China and the world through audio-visual works with quality, temperature and emotion.

Miao Zhihong, Party Secretary and Director of Jiangsu Radio, Film and Television Bureau, said that with the care and support of the International Department, Network Department and China Network Audiovisual Program Service Association of the General Administration of Radio, Film and Television, Jiangsu Bureau will further improve its political position, base itself on an international perspective, strengthen cooperation and coordination, actively coordinate resources, and jointly run the event well with characteristics and achieve results. At the same time, we will also take this event as an opportunity to adhere to the mission of the new era of radio and television, uphold the innovative genes in the network era, and make all-round efforts in the main body of the network audio-visual market, service platform, industrial base, and talent team construction, and strive to empower international communication with the high-quality development of network audio-visual.

In the next keynote speech on "International Communication Mode of New Media", Zhang Yan, deputy director of the Propaganda Department of Hunan Provincial Party Committee, secretary of the Party Group and director of the Provincial Radio and Television Bureau, stressed that strengthening the construction of international communication capacity, telling the Hunan chapter of China story well and promoting Chinese culture to go abroad are related to the promotion of Hunan’s cultural soft power, which is a systematic project with strong policy, strong professionalism and wide coverage. First, we should take on the mission in firm cultural self-confidence and contribute to Hunan’s strength; Second, we should tell the story of China well in the world language and speed up the pace of "going out"; The third is to promote Huxiang culture to the international community and be a cultural pioneer of the "Belt and Road".

"IP resources are the embodiment of the country’s soft power." Zhou Kui, an associate professor in the Department of Journalism and Communication of China Communication University, said that in the era of mass communication, there are many strong IPs in China. For example, when it comes to China Kung Fu, foreign audiences will think that although these IPs are still strong, China needs more international IPs of this magnitude after entering the new era of network audio-visual.

Lin Luhua, Chairman of Yawen Communication Group, believes that it is not easy to build a well-known China IP in the world. Lin Luhua said that among the top 100 IPs of YouTube, the world’s largest video site, there is no IP from China. "There is a big gap between our content dissemination and influence and overseas media and institutions."

The forum also held a round-table forum on "The Road of Integrated Development of Internet Audio-visual from Content Creativity to Communication Channels Internationalization", and invited many representatives of platform operators and content creation institutions to share their experiences and understandings on the international market expansion, overseas audience analysis and localization management of China film and television content. At the end of the forum, the research report on the development and governance of international network audiovisual was released, and the "China in 2021 — ASEAN Friendship and Cooperation Theme Short Video Contest ".

Development Planning of Sports Industry in Hangzhou during the Tenth Five-Year Plan

The "Fourteenth Five-Year Plan" period is an important opportunity period for our city to persist in deepening reform and innovation and promote the high-quality development of sports. In order to co-ordinate the work of sports industry in our city during the 14th Five-Year Plan period, this plan is formulated according to the deployment of Zhejiang Sports Industry Development Plan and Hangzhou Sports Development Plan. The planning scope is the administrative area of Hangzhou, and the planning period is 2021-2025.

I. Basis and background

(A) realistic conditions

During the "Thirteenth Five-Year Plan" period, under the background of rapid economic and social development, the sports industry in our city has been growing in scale, with an obvious growth rate, and gradually formed a relatively perfect industrial system, a prosperous consumer market, excellent brand competitions, a fair market environment and a high fitness enthusiasm, laying a solid foundation for the sports industry in our city to achieve high-quality development goals in the "Fourteenth Five-Year Plan".

1. The scale of the industry has grown and the brand effect is remarkable. During the "Thirteenth Five-Year Plan" period, the scale of the sports industry in our city continued to grow, and the total output value of the sports industry accounted for a gradual increase in the city’s GDP. In 2019, the total output value of the sports industry reached 68.5 billion yuan, and the 60 billion output value target of the "Thirteenth Five-Year Plan" was completed ahead of schedule. By the end of 2020, there were 7,790 sports enterprises in our city’s sports enterprise directory database, of which 6,111 pieces of data were verified and entered into the provincial sports enterprise directory database. Successfully created a national sports and leisure township, listed in the provincial sports and leisure township training list of 4, sports and leisure tourism demonstration base of 5, 7 boutique routes, listed in the provincial sports brand event directory database of 19 projects, and strive to play the role of demonstration and guidance of industrial brands.

2. The industrial structure was formed and industrial integration was strengthened. During the "Thirteenth Five-Year Plan" period, the city basically formed an industrial structure dominated by sporting goods manufacturing, sports fitness and leisure, sports competition and performance, and coordinated development of sports leisure, sports training, sports tourism, sports cultural creation and sports health services. The sales of sports lottery tickets grew steadily, reaching 16 billion yuan, far exceeding the target of 10 billion yuan in the 13 th Five-Year Plan. The integration of sports industry with tourism and leisure, cultural creativity, digital economy, medicine and health care, film and television media and other industries has been continuously strengthened, and the scale of leisure sports industries with their own characteristics, such as mountain outdoor, water sports, air sports, ice and snow sports, outdoor adventure and jungle crossing, has continued to grow, forming a number of outstanding sports tourism destinations with international reputation, and promoting the development of tourism, culture, finance and other industries together.

3. Brand building, led by key enterprises. Taking the Asian Games City Action Plan as the starting point, our city vigorously promotes the settlement of international brand events and the cultivation of local sports brand events. In 2019, the city held more than 1,600 sports events, and successfully held more than 10 local international brand events in Hangzhou, such as Qiantang River International Surfing Competition, International (Hangzhou) Yixing Conference, and Hangzhou (West Lake) International Famous School Rowing Challenge, which provided rich events for the citizens and played an important role in creating an international "sports event window" with Hangzhou characteristics, promoting the transformation and upgrading of sports consumption, and demonstrating the new kinetic energy of the sports industry. In the past five years, the city has basically formed competitive sports enterprises and brands that manufacture water sports equipment, outdoor sports equipment and family fitness equipment, and built two national sports industry demonstration units, five provincial sports manufacturing demonstration enterprises and eight provincial sports service demonstration enterprises, which have made outstanding contributions to improving and expanding the industrial chain, promoting the coordinated development of upstream and downstream enterprises, promoting industrial agglomeration and activating the sports industry ecosystem.

4. The development environment is optimized and the development effect is remarkable. During the "Thirteenth Five-Year Plan" period, a total of 81 projects received provincial sports industry support funds, and the total amount of sports investment was 1.624 billion yuan, which injected financial impetus into industrial development. A series of documents, such as "Implementation Opinions of Hangzhou Municipal People’s Government on Accelerating the Development of Sports Industry and Promoting Sports Consumption", were issued, surveys of sports enterprises and sports institutions were widely carried out, and the directory database of municipal sports industry institutions was continuously built, which created a good development environment for industrial development.

During the "Thirteenth Five-Year Plan" period, the development of sports industry in our city has achieved remarkable results, but there are still some prominent contradictions and problems in the process of development: First, the development quality, intensive degree and overall level of sports industry are not high; Second, the vitality of sports market players and citizens’ enthusiasm for sports consumption still need to be improved, and the basic public sports service system still needs to be improved; Third, sports laws and regulations are still not perfect, sports industry statistics work is relatively weak, and sports industry-related management talents and technical talents are scarce.

(B) the background of the situation

During the "14th Five-Year Plan" period, our city will hold a series of major international and domestic events such as the Asian Games, and the development of sports industry will usher in unprecedented opportunities.

1. The hosting of a series of major international and domestic events such as the 2022 Asian Games will become an important opportunity for the development of sports industry in our city. Holding major international sports events will bring important opportunities for our city to speed up the internationalization process, improve the basic public service system, speed up the construction of smart cities, optimize the facilities and functions of venues, promote the development of economic agglomeration of sports events, cultivate citizens’ awareness of national fitness, and cultivate the sports market. It will also become a powerful promoter for our sports industry to build a modern industrial system and achieve high-quality development.

2. The vigorous development of digital economy will become an important driving force for the development of sports industry in our city. Digital economy will become an important starting point for economic transformation and upgrading, quality improvement and efficiency improvement in our city, and the deep integration of digital technology and sports real economy will further promote the transformation of production mode and the improvement of production efficiency in sports industry. By using new technologies such as mobile Internet, big data, artificial intelligence and Internet of Things, we will promote sports scene perception, sports experience data, sports display video and sports social context, promote the integration and innovation of sports products and services online and offline, and provide new kinetic energy for the high-quality development of sports industry.　

3. The increasing multi-level, diversified and all-round sports consumption demand of citizens will put forward higher requirements for the development of sports industry in our city. The "Fourteenth Five-Year Plan" period is an important period for our city to change the mode of economic development and promote the green, healthy and safe development of consumption. With the growth of citizens’ disposable economic income, the increase of leisure time and the improvement of fitness consciousness, the demand for sports, health and tourism, which are closely related to citizens’ quality of life and quality of life, will be released rapidly, which will provide strong support for the development of sports industry in our city and put forward higher requirements for the development of sports industry in our city.

Second, ideas and goals

(A) the guiding ideology

Guided by the Supreme Leader’s Socialism with Chinese characteristics Thought in the New Era, we will thoroughly implement the spirit of the 19th National Congress of the Communist Party of China and the 2nd, 3rd, 4th and 5th Plenary Sessions of the 19th National Congress, implement the important exposition of the Supreme Leader’s General Secretary on sports work and accelerate the decision-making arrangements for building a sports power, adhere to the general tone of striving for progress while maintaining stability, seize the important opportunity of holding the Asian Games in Hangzhou in 2022, and take the overall goal of building a "city of sports events" and "city of outdoor sports". With the theme of promoting the high-quality development of the sports industry, guided by meeting the diversified and multi-level sports consumption needs of citizens, and focusing on building a modern sports industry system, we will deepen the supply-side reform of the sports industry and make the sports industry a new kinetic energy and an important economic growth point for our city to promote economic transformation and upgrading, stimulate consumption, expand domestic demand and serve people’s livelihood.

(2) Development principles

1. Insist on deepening reform and strengthen the guidance of policy planning. Insist on deepening reform, speed up decentralization, and promote the modernization of government governance system and capacity through the "streamline administration, delegate power, strengthen regulation and improve services" reform and innovation of a flexible and efficient sports management system and operation mode. Further implement a series of policies on the development of sports-related industries promulgated by the state and this province, work out five-year and ten-year development implementation plans for the sports industry in this city and all districts and counties (cities), speed up the layout of future-oriented factor resources around key industrial chains, leading enterprises and demonstration projects, and strengthen the support and guidance role of industrial planning.

2. Adhere to market orientation and stimulate the vitality of market players. Give full play to the decisive role of market players in resource allocation, improve the market mechanism, cultivate market players and tap market demand. Give further play to the important role of the government in regulating market order, providing public services, strengthening social governance and conducting market supervision, and create a relaxed and harmonious market environment.

3. Adhere to the people-oriented principle and uphold the initial intention of benefiting the people through sports. Adhere to the people’s dominant position, people-oriented, sports benefit the people, stimulate the enthusiasm and enthusiasm of citizens to participate in physical exercise, and advocate a lifestyle of exercise and fitness. Actively cultivate new hot spots of sports consumption, stimulate market vitality, and meet the diversified and multi-level sports consumption needs of citizens. On the basis of cultivating fitness habits and consumption concepts, a new pattern of modern sports industry development with sports consumption as an important driving force is gradually formed.

4. Adhere to the system concept and coordinate regional development. Strengthen forward-looking thinking, overall planning, and strategic layout, encourage all localities to rely on the endowment conditions of sports resources to cultivate and develop unique brand events and projects of "one district, one product" and "one district, many products", give play to the exemplary role of national and provincial sports and leisure towns, sports and leisure bases, and excellent sports and leisure tourism projects, and encourage all districts, counties (cities) to learn from excellent cases and promote coordinated and integrated development of urban and rural areas.

(3) Development goals

Overall goal: By 2025, a modern sports industry system will be built, with competition and performance industry and fitness and leisure industry as the leading industries, and sports service industry and sports manufacturing industry going hand in hand. Create a new industrial space with strong government leadership, active market, active participation of citizens, and "one core leading, two belts linkage, nine districts coordination and multi-dimensional radiation". Build an important national sports industry demonstration base and sports consumption demonstration city, and become an internationally renowned "city of sports events" and "city of outdoor sports" with Hangzhou cultural characteristics.

1. The industrial scale continued to expand and the industrial structure was further optimized. The position of the sports industry in the national economy has been continuously improved, the industrial scale has been continuously expanded, and the total output and added value have maintained an annual growth rate of 10%. We will strive to achieve a total output of 120 billion yuan and an added value of 40 billion yuan by 2025. The added value of sports service industry accounts for more than 60% of the added value of the sports industry, and the structure of the sports industry is increasingly optimized.

2. The quality and efficiency of development have been steadily improved, and a high-quality industrial system has been basically established. Efforts will be made to upgrade the modernization level of the sports industry chain supply chain, promote the deep integration of "Industry-University-Research for political use", cultivate a number of sports enterprises with core technological innovation capabilities, form a high-tech sports industrial park with industrial agglomeration, and continue to provide high-quality and high-tech sports products and services to the market. The sports industry is deeply integrated with digital technology, cultural creativity, leisure tourism, medicine and health and other related industries, constantly cultivating new formats and providing new economic growth points for the sports industry.

3. Industrial agglomeration development, brand demonstration effect is remarkable. Taking the creation of demonstration bases and demonstration projects as an important starting point, during the "14th Five-Year Plan" period, efforts will be made to build 8 national sports industry demonstration bases, projects and units, 10 internationally influential national or provincial sports tourism boutique routes, 5 provincial sports and leisure bases, 3 sports and leisure towns, 15 provincial sports demonstration enterprises, and more than 30 provincial sports and leisure tourism excellent projects will be cultivated. Vigorously promote the development of outdoor sports and strive to build an "outdoor sports city".

4. The sports consumption market is prosperous and active, and the supply of sports products is abundant. Citizens’ awareness of fitness and enthusiasm for watching games have improved, and their participation in sports events has increased significantly; The willingness to consume sports products and services has increased, and the per capita annual sports consumption expenditure has increased significantly; The city’s sports infrastructure network has been further optimized to create a "10-minute fitness circle", and the per capita sports area has been significantly improved. The number of people who regularly participate in physical exercise accounts for more than 45% of the city’s population. By 2025, participating in physical exercise, watching sports events and spending on sports will become the fashionable lifestyle of citizens.

Third, the focus and layout

(A) development priorities

Relying on characteristic advantages, gathering resources and concentrating efforts, we will focus on developing six formats of "two cities and four industries" and strive to cultivate and optimize the modern sports industry system.

1. Create a "city of events". Give full play to our superior resources such as stadiums, Asian Games projects, tourism, exhibitions and so on, and build an internationally renowned "City of Games" with rich projects, complete scale and good experience. Seize the opportunity of hosting the 2022 Asian Games, enrich the supply of events, and strive to improve the influence, competitiveness and radiation of brand events. Encourage professional league events such as football, basketball, tennis, volleyball and e-sports to settle in Hangzhou; Do our best to run roller skating, e-sports, equestrian, break dancing and other Asian Games events; Continue to run marathon, cross-country running, hiking, cycling, line dancing, swimming, surfing and other brand events. Effectively strengthen government services and rationalize the filing system of sports events; Actively promote the construction of supporting facilities for various sports events in the city and improve the operation and service capabilities of sports venues; Vigorously promote the development of sports exhibition industry, cultivate and introduce professional competition organizations, establish a linkage mechanism for international exhibition bidding, and improve comprehensive benefits and driving effects.

2. Create an "outdoor sports city". Make full use of the rich natural resources of mountains and rivers in our city, encourage the development of various outdoor sports projects, and support the development of a number of outdoor sports projects that the masses love and have room for development. Relying on the landscape resources such as West Lake, Qiantang River and Grand Canal, we will focus on developing outdoor sports such as water sports, mountain sports, extreme sports and air sports, and build 3-5 well-known outdoor sports gathering areas. Guide the main body of outdoor sports market to operate safely, promote the construction of outdoor sports standard system, formulate outdoor sports service safety norms, and strengthen the supervision of relevant departments after the event. With the help of Hangzhou’s rich tourism resources, we will explore and cultivate new online and offline consumption channels, lead our outdoor brands to connect with foreign high-quality projects, and accelerate the internationalization and scale of outdoor sports industry. By 2025, 20 outdoor sports brand events at the provincial level and above will be cultivated.

3. Sporting goods equipment manufacturing industry. Based on the advantages of the existing industrial base, we will focus on developing the manufacturing of sporting goods such as aquatic sports products, boats, fitness equipment and sports training and competition equipment. Grasp the great opportunity for the development of sports manufacturing industry under the background of epidemic normalization, promote the transformation and upgrading of traditional sports manufacturing industry, encourage deep cooperation between sports enterprises and universities and research institutes, and promote the application of emerging technologies such as big data and artificial intelligence in the field of sports manufacturing to improve the scientific and technological content and added value of products. Encourage sporting goods manufacturers to develop new products with independent brands and intellectual property rights, and create brand-name products and famous trademarks.

4. Intelligent sports industry. In the context of the normalization of epidemic prevention and control, we should seize the opportunity of the construction of Hangzhou Digital Economy Innovation and Development Experimental Zone, encourage sports enterprises to realize informatization and digitalization, and realize the digitalization and intelligence of the whole chain of sports industry through data driving. Encourage the development of intelligent sports technology, cultivate a group of comprehensive intelligent sports enterprises that combine high technology and manufacturing, and provide personalized intelligent sports services and products by using big data and the Internet of Things to meet people’s needs for upgrading sports consumption in different scenarios. Encourage the development and supply of intelligent sports competitions, online fitness, data analysis, virtual sports, wearable devices and other products, create new sports consumption scenarios, and create new growth points for the sports industry. Vigorously develop "internet plus Sports", promote e-commerce platform to provide sports consumption services and support the development of intelligent sports events, innovate the presentation form of sports events, and promote the formation of intelligent sports event platform and service system.

5. Sports service industry. Encourage private capital to participate in the supply of sports venues and facilities. Introduce the new design and technology of venue construction, and combine the needs of events and daily operations to build a multi-functional modern intelligent venue to improve the use efficiency and experience of the venue. Actively promote the reform of venue management system and the innovation of operation mechanism, organically combine the functions of the games with the comprehensive operation after the games, broaden the service fields, and enhance the comprehensive operation ability of large stadiums. Encourage the construction of a comprehensive venue service platform, make full use of technology and data advantages, integrate information and resources, and improve venue service and management capabilities. Learn from the experience of large-scale stadium service and effective post-game management at home and abroad, and cultivate sports venue management talents. Encourage and guide social forces to invest in fitness and leisure industry. Guide the standardized and healthy development of the industry by means of rating and establishing demonstration enterprises. Actively pay attention to new trends such as emerging Internet fitness brands and give play to the exemplary role of advantageous enterprises. Vigorously promote the integration of sports and education, strengthen the youth sports training industry and standardize the sports training market. Actively develop productive services such as sports planning, sports communication and sports consultation.

6. Sports tourism. Based on the strategic concept of "tourism globalization" of Hangzhou Municipal Government, we should encourage the integrated development of sports and tourism, expand the "sports+tourism" industrial chain, and give play to the synergistic effect of sports industry on the development of tourism industry. Create a number of influential sports and leisure tourism demonstration bases, boutique routes and excellent projects, actively cultivate local brand sports events, give full play to the unique advantages of sports events to gather popularity, and form a "one-day competition, multi-day stay; One person participates in the competition and many people travel; Single-player competition and multi-player consumption will accelerate the integration of sports and tourism.

(2) Industrial layout

According to the adjustment and upgrading of the urban development planning objectives of Hangzhou in the 14th Five-Year Plan, combined with the distribution of sports and cultural tourism resources in the whole city, we should develop the sports industry according to local conditions, optimize the division of labor and cooperation among districts, counties (cities), and build a new spatial pattern of global three-dimensional sports industry with distinctive features, reasonable layout, synergy and high efficiency, which is "one core leading, two belts linked, nine districts coordinated and multi-dimensional radiation" to promote the high-quality development of the sports industry in Hangzhou.

1. One core leads:

"One Core" refers to the urban sports and leisure areas with Shangcheng District, Gongshu District, Xihu District and Binjiang District as the core, which is the core area of the development of sports industry in our city and plays a key leading role in the development of sports industry in our city. Based on the advantages of high-end factor resources in the whole industrial chain such as economy, technology, sports facilities, capital and talents in the central city, with the Asian Games venues such as Huanglong Sports Center and Olympic Sports Center as the core, driven by well-known local events and Asian Games with unique Hangzhou cultural characteristics, supported by the cultural and sports center and the national fitness center in the central city, relying on national and provincial sports demonstration enterprises, Efforts will be made to build an urban sports and leisure complex, a cultural and sports training base camp, a fashion consumption metropolitan area and a competition and performance gathering area that integrates leisure and fitness, sports training, competition performances, venues and exhibitions, cultural and creative industries, etc., to form the core of urban leisure sports and gather to lead the development of sports industry in the city.

2. Two-belt linkage:

(1) Leisure Sports Development Zone along the Yangtze River

The leisure sports development belt along the Yangtze River refers to the leisure sports regional belt on both sides of the Three Rivers. Take the Sanjiang River system connected by Qiantang River, Fuchun River and Xin ‘anjiang River as the link, and the Liangzhu Cultural Belt and the Beijing-Hangzhou Grand Canal Cultural Belt as the link, integrate the characteristic leisure sports resources on both sides of the Three Rivers, take the greenway construction that has begun to take shape as the axis, make full use of the surrounding tourist traffic conditions and sports service supporting facilities, actively develop and innovate various leisure sports products and services, and strive to develop and lay out sports leisure, sports recreation, competition performance, sports goods manufacturing and other fields.

(2) North-South outdoor sports and leisure belt

The North-South Outdoor Sports Leisure Belt refers to the outdoor sports regional belt with Yuhang District, Linping District, Fuyang District, Lin ‘an District, Tonglu County, Chun ‘an County and jiande city in series. Combined with the strategy of "traveling westward" and relying on the "one-and-a-half-hour traffic circle of the whole city", we will promote the co-construction and sharing of sports and tourism resources, and promote the prosperity of "sports circle" with "tourism circle". Guided by Chun ‘an National Sports Industry Demonstration Base, we will deeply integrate the outdoor sports resources with regional characteristics, give full play to the advantages of natural ecological environment, and build an outdoor leisure sports gathering area. Strengthen the function of outdoor sports and leisure, focus on developing rural sports tourism and outdoor sports services, focus on cultivating brand outdoor events, tap the spillover effect of the development of sports industry in Hangzhou’s "urban leisure sports core", and realize the balanced layout of the development of sports industry in Hangzhou extending to the north and south hinterland.

3. Nine areas of collaboration:

Based on regional characteristics, develop diversified and differentiated sports events and brands according to local conditions, and build a number of high-quality sports development platforms; Pay attention to linkage development among regions, form distinctive industrial clusters, and give full play to complementary effects.

Guidelines for the development of sports industry

4. Multidimensional radiation:

Through fitness trails, ancient roads, greenways, bicycle lanes and water systems, the excellent sports and leisure tourism routes of various districts and counties (cities) are organically connected in series, so as to realize the radiation of sports industry from the central city to the whole city and form a wider coverage of sports industry; Relying on Hangzhou’s rich natural resources of mountains and rivers, we will vigorously tap the diversified sports market from indoor to outdoor, create the global radiation and multi-dimensional development characteristics of "mountains, waters, land and air", and form a unique development layout of sports industry.

Take Hangzhou as the center, radiate the positive and external effects of sports industry to Hangzhou metropolitan area, and promote the coordinated development of sports industry in surrounding cities and central Zhejiang metropolitan area; Actively connect with the development of Shanghai sports industry, strengthen regional complementarity and cooperation, and strive to become an important part of the eastern coastal sports industry circle; Make full use of Hangzhou’s location advantages in the core area of regional integration in the Yangtze River Delta and as a megacity in the Yangtze River Economic Belt, actively participate in the construction of the coordinated development mechanism of domestic sports industry, strengthen the regional linkage, up-and-down linkage and internal and external linkage of sports industry, and integrate the development of sports industry into the new pattern of national industrial development; Seize the opportunity of hosting the Asian Games in Hangzhou, explore the operation of stadiums and facilities and the spillover effect of the Asian Games in the post-Asian Games era, accelerate the construction of an important gateway hub and overseas promotion platform for the sports industry in the Asia-Pacific region, plan international sports events and organize organizations to land in Hangzhou, strengthen the introduction of talents in the international sports industry, and start the name of Hangzhou as the "City of Events".

Iv. tasks and initiatives

Focusing on the train of thought, objectives and key layout of sports industry development, we will focus on promoting five tasks and measures, promote the modernization, intelligent transformation and upgrading of sports industry, comprehensively improve quality, increase efficiency and sustainable development, and be the vanguard of building a modern sports city.

(A) international benchmarking focus on characteristics, relying on mountains and rivers to run events.

1. Seize the historical opportunity and fully release the Asian Games effect.

Take the 2022 Asian Games as an opportunity to cultivate and introduce high-level and professional venue operating companies and service organizations, absorb the experience of holding and operating modes of diversified events, and encourage venue operating management organizations to achieve large-scale and professional operations through brand output, management output and capital output, so as to increase the operating efficiency of venues in the post-Asian Games period. Make full use of Asian Games venues and Asian Games event resources to bid for and hold various national events and high-level professional events, and support the holding of sports industry fairs, sports cultural exchange meetings and other exhibitions. Promote the development of local professional sports clubs and promote the home-based construction of sports clubs.

2. Create brand events and build an international sports event window.

Implement brand strategy around the goal of "city of sports events" and give full play to the leading role of sports events in the development of sports industry. Support the introduction of a number of international, intercontinental and domestic high-level major events with high brand awareness and broad market prospects, and promote the layout of more high-level events in Hangzhou. Leveraging policy advantages, natural advantages and opportunity advantages, we will cultivate well-known local competition brands, "one core" hold landmark brand competitions, "nine districts" hold characteristic brand competitions, and coordinate the deployment of key brands of diversified competitions throughout the region, forming a coordinated development pattern of three-dimensional linkage competitions with complementary characteristics and advantages. Incorporate more distinctive and advantageous projects into the development plan, and support the vigorous development of sports competition and performance enterprises with independent brands, innovative ability and competitive strength. Give full play to the advantages of the integration of sports and tourism administrative departments, and build a "city of events" that is "harmonious with mountains and rivers and driven by brands" with both internationalization and characteristics.

3. Strengthen the service guidance for hosting the Games and improve the risk prevention and control system.

Strictly implement the national safety management standards for sports events, formulate standards for undertaking sports events and guidelines for running sports events by levels and projects, clarify the basic conditions, standards, rules, procedures and responsible units in each link of sports events, and promote the standardization and standardization of service guidance for sports events. Promote the standardized application of safety level management for large-scale mass activities, establish an evaluation system for major sports events, encourage professional institutions to carry out safety risk assessment of events, improve the risk prevention and control system of events, strengthen the supervision of sports events throughout the process, and ensure the safe and orderly holding of events.

(2) Create a first-class business environment and continuously promote marketization.

1. Guide the development of social capital and strengthen the protection of sports property rights.

We will fully promote the "Sports Industry Promotion Plan" and the sports "unicorn" enterprise cultivation project, continue to follow up and support sports enterprises with potential and achieved results, continue to promote the identification of provincial sports goods manufacturing and sports service demonstration enterprises, stimulate the enthusiasm of social capital to invest in sports industry, and guide the healthy development of sports capital. Guide sports enterprises to actively strive for all kinds of relevant tax support concessions such as service industry, cultural and creative industry and high-tech industry, and comprehensively improve the development level and quality of sports industry. Support the development of sports intangible assets, establish and improve the evaluation standards and systems of sports intangible assets, and strengthen the protection of sports property rights.

2. Encourage social forces to run sports and cultivate and expand private enterprises.

Encourage, support, guide and protect the development of private sports enterprises, create a good environment for the development of private enterprises, protect the rights and interests of private enterprises according to law, ensure their fair participation in market competition, and actively and accurately provide enterprise-related service support. Actively guide and support private enterprises to develop new technologies, new industries, new formats and new business models, support personalized sports enterprises, and strive to cultivate a number of small and medium-sized sports enterprises with fast growth and good potential. Guide private enterprises to consciously fulfill their social responsibilities, encourage social forces to invest and operate sports venues and facilities, and provide public services to the society free of charge or at low fees.

3. Accelerate the opening of the sports market and strengthen international cooperation and exchanges.

Lower the threshold for social forces to run sports, attract more enterprises to support the development of sports industry, and continuously expand the scale of sports industry. Give full play to the role of market mechanism and industry self-discipline, and gradually hand over the matters that can be solved by public services and industry self-discipline such as the holding of events, venue operation and business training to social forces such as sports social organizations and relevant market entities. Support the development of intermediary institutions such as sports event consultation and planning, publicity and cultural creation, and ticketing mall. Make good use of the provincial sports resource trading platform, promote the market-oriented allocation of various sports resource elements, and establish a sports property rights income distribution mechanism according to the principle of marketization. Strengthen the development of sports market and support internationally renowned sports enterprises and brands to settle in Hangzhou. Promote exchanges and cooperation between high-quality sports enterprises in our city and international sports institutions through joint operation, establishment of branches and joint marketing.

(C) Industrial linkage and coordinated development, strategic hub structure advantages

1. Extend the industrial chain and accelerate industrial integration.

Multi-production linkage and cross-integration will enrich the field of sports industry, continue to promote the deep integration mode of "sports+"industry, innovate the multi-dimensional industrial integration structure supported by multiple factors such as "sports+education", "sports+tourism" and "sports+Internet", and promote the harmonious development of sports and other formats. Strengthen the planning and guidance of emerging sports events and formats in the sports industry, formulate sports industry development plans by project, and promote the coordinated development of fitness and leisure, competition performance, venue services, intermediary training, sports goods manufacturing and sales.　

2. Based on the advantages of industrial agglomeration, build a perfect chain of regional development.

Relying on the overall layout of the "four districts, five belts and ten groups" industry in the province, we will promote the multi-dimensional sports industry cluster with high quality, strengthen the integration of industrial chains at different levels between "one core, two belts and nine districts", form an industrial cluster and recycling system, smooth the industrial chain and industrial cycle, value chain and value cycle, supply chain and market cycle, form a higher level sports industry dynamic balance in which demand pulls supply and supply creates demand, promote the allocation and accurate docking of supply and demand, and activate the scale effect of development. Promote the localization of the core links of the industrial chain, support qualified enterprises to develop into "platform enterprises", build a complete industrial chain, form a cluster development community, and promote the coordinated and integrated development of urban areas, counties and urban and rural areas.

3. Consolidate the advantages of strategic hub with the help of the dual-cycle development pattern.

Taking the adjustment of industrial chain as the starting point, we will superimpose the advantages of Hangzhou metropolitan economic circle, the "Jinnan Wing" urban agglomeration in the Yangtze River Delta, the key open development highland in the Yangtze River Delta, and the Yangtze River Economic Belt to stabilize the strategic basis of the domestic recycling system. Support the promotion of cross-regional resource integration and sharing among regional organizations, promote the coordinated development and deep integration of regional sports industry, and form a rational division of labor and competitive regional integration layout. Relying on the "Belt and Road" and the construction of cross-border e-commerce comprehensive test area, we will build an important portal hub and overseas promotion platform for the sports industry in the Asia-Pacific region. Create a collaborative consortium of upstream and downstream enterprises, and guide powerful sports enterprises to implement cross-regional and cross-industry mergers and acquisitions. Encourage small and medium-sized sports enterprises to establish stable cooperative relations with large enterprises, improve the level of professional division of labor and social cooperation, and promote the development of large, medium and small enterprises.

(D) Enhance the stamina for sustainable development, and bring forth new ideas through comprehensive factors.

1. "Political Industry-University-Research" combined to form a perfect integer innovation engine.

Actively build a multi-path coupling "Industry-University-Research for politics and use" joint mode, and support universities, research institutes, industry associations, enterprises, financial institutions and intermediary service institutions to give full play to their respective advantages to build a complete ecosystem of innovation and entrepreneurship. Jointly promote the digital sports innovation and development project, create the source of sports digital intelligence change, and open up the innovation chain from basic technology research and applied research to incubation pilot and industrialization. Strengthen the application of sports big data, improve the number of sports industry, tap the in-depth data of sports industry, and promote scientific and targeted innovation and development. The establishment of intelligent sports industry clusters, multi-dimensional combing, advantages gathering and supporting development, promote the rational allocation of industrial relations and maximize the regional development effect, promote the sports industry to accelerate the leap to intelligence, and accelerate the application of various intelligent achievements.

2. Create a comprehensive and optimal talent ecology of "cultivating, introducing and retaining".

Constantly strengthen the introduction and training of talents in the sports industry, vigorously implement various talent plans, speed up the construction of talent teams, improve the policy of attracting talents, improve the mechanism of talent discovery, training, use, introduction and incentive, and create an innovative ecosystem of talents that can be used well and retained. Encourage physical education teachers, retired athletes and other sports professionals to engage in sports industry and mass fitness guidance. Cultivate a high-level sports management and management talent team that is suitable for world events and comprehensive competitions. Improve the evaluation system and incentive mechanism of sports talents, strengthen the international cooperation and exchange of talent training in sports industry, build a talent service platform, and strengthen the docking of talents, innovation and entrepreneurship projects and enterprises.

(5) Ensuring healthy and happy construction and making overall plans to increase consumption.

1. Create a new mode of sports consumption to adapt to the normalization of epidemic situation.

Strictly implement the requirements of epidemic prevention and control, implement precise management and control, and implement the main responsibility of hosting the competition. Scientifically adjust the process of competition activities, establish and improve the epidemic prevention and control mechanism, emergency response and public opinion response mechanism, and establish a practical closed-loop management and fuse mechanism. Accelerate the digitalization process of the production and consumption of sports products and services, support the development of mobile sports life cloud platform, innovate non-contact sports consumption mode, encourage the development of sports consumption in new scenes such as "night fitness economy", guide the development of new sports formats, new models and new applications such as self-service fitness venues, intelligent equipment stores, live training and retail, and online cloud synchronous competition, and expand new scenes and new models of sports consumption development that promote each other online and offline.

2. Cultivate the concept of fitness consumption, and promote new consumption efficiency through science and technology.

Strengthen the propaganda of sports fitness, establish a strong sense of sports fitness and a correct concept of sports consumption, expand the potential population base of sports consumption, and enhance the core population of sports consumption. Improve the level of informatization and technology of sports consumption, promote the transformation from traditional sports space to sports consumption space, explore flexible and diverse means to promote sports consumption, and promote the integration and innovation of sports products and services online and offline. Guide sports enterprises to develop sports products and services covering all ages, and provide various, multi-level, personalized and high-tech sports products to the society on the platform of various sports brand events, activities and projects, so as to enhance consumption stickiness, improve consumption level and enrich consumption culture connotation.

V. Implementation and guarantee

(A) to build a management system and promote basic work.

Focusing on key areas such as the construction and operation of public sports facilities, the undertaking of public welfare events and basic public sports services, we will accelerate the pace of functional transformation of streamline administration, delegate power, strengthen regulation and improve services’s modern service-oriented government. Straighten out the relationship between power and responsibility of sports industry management system, optimize and integrate administrative resources at all levels, and establish a mutually beneficial and coordinated mechanism for sports industry development. Deepen the reform in combination with "running at most once", build a pattern of policy sharing, overall coordination, classified operation and efficient collaborative service, and form a one-stop and efficient coordinated service mechanism for social forces to run sports. All districts and counties (cities) should make clear the development priorities of local sports industry, promote the development direction of local sports industry in an orderly manner, and ensure the effective implementation of various planning tasks and measures.

(B) to strengthen planning guidance, improve the legal system.

According to the spirit of national and provincial documents on promoting the development of sports industry, we will implement the development policy of sports industry and increase the follow-up supervision of policy implementation. Improve the municipal sports industry, sports market, competition management and other relevant laws and regulatory documents, prepare for the development of industrial evaluation and monitoring mechanism system, and guide and standardize the main behavior of sports market according to law. Accelerate the formation of a coordinated supervision pattern in which market self-discipline, government supervision and social supervision support each other. Provide targeted and in-depth guidance on various application conditions and procedures, and provide convenient dynamic tracking and approval process services. Guide and encourage all districts and counties (cities) to actively apply for sports industry demonstration bases, demonstration units and demonstration projects, sports industry development fund project library projects, sports and leisure characteristic towns, sports and leisure tourism demonstration bases, boutique routes and excellent projects, sports industry demonstration enterprises, brand events and other sports industry projects.

(3) Strengthen financial support and optimize the industrial environment.

Explore the use of a variety of policy means to carry out industrial support, co-ordinate funds to support the development of sports industry, optimize the direction of capital use, and improve the efficiency of capital use. We will improve the government’s work of purchasing sports public service catalogues, actively promote pilot enterprises and leading projects to apply for higher-level financial support, and guide the support funds to give full play to their maximum effectiveness according to the industrial situation and market reality. All districts and counties (cities) should combine the basic advantages and project characteristics of the local sports industry, strengthen the construction of sports industry associations, strengthen the integrity construction of sports social organizations, sports enterprises and employees, and promote the common development of various industries.

(D) to develop statistical mechanisms and improve standards and norms.

Strengthen the statistical work of sports industry, jointly improve the statistical system and index system of sports industry in the city with relevant departments, carry out data statistics and monitoring, improve the statistical monitoring mechanism of sports industry, establish the monitoring system of key areas, key projects and leading enterprises, keep abreast of the development trends of enterprises, regularly release sports industry and sports consumption data, and form a long-term statistical mechanism. Strengthen the filing management of various sports industry organizations at all levels, and continue to promote the verification and compilation of the sports industry directory database. Encourage providers of sports products and services to carry out certification, vigorously promote the standardization of sports industry, and ensure the stable and high-quality development of the industry.

CCTV News:The Central Meteorological Observatory continued to issue six early warnings on February 21, and it is expected that the large-scale rain, snow and freezing weather in the central and eastern regions will continue on February 21 and enter the strongest period of rain and snow.

According to reports, as of noon on the 21 ST, the Central Meteorological Observatory issued six warnings for the third consecutive day, which is extremely rare in the same period. Among them, the orange warning of cold wave is the highest level, and the warning of blizzard is upgraded from the 20th to yellow. Weather such as freezing rain or ice particles may affect at least seven provinces. With the unusually strong warm and humid airflow, it is easy to induce strong convective weather such as thunderstorms and short-term heavy rainfall. This year, the blue warning of strong convective weather was released obviously early, and the subsequent cooling mainly appeared in the south.

Li Ning, a meteorologist from China Meteorological Bureau, explained that the cumulative temperature drop in some parts of southern China will reach or even exceed 20 degrees Celsius. After the temperature drop, there will be frequent rain and snow, which will lead to the continuous significant low temperature in Henan, Hubei, Hunan and other places. The main duration is from 23rd to 27th, so we should pay attention to keeping warm. In addition, the yellow warning of blizzard will continue to take effect on February 21, and some areas in Shandong, Henan and Hubei will continue to encounter heavy snowstorms. On the south side of the blizzard area, at least seven provinces from Guizhou to Jiangsu will be threatened by freezing weather, among which the freezing rain in Hubei and Hunan will last longer, so we must be vigilant.

In addition to the snowstorm and freezing weather, we can see that the weather changes very frequently in the next six days, such as Wuhan and Changsha. In the next five or six days, it will almost be rainy and snowy every day. Changsha has the longest freezing rain, and Wuhan will also have such complicated precipitation phases as freezing rain, snowfall and rainfall after heavy snowfall.

Experts said that among many forms of precipitation, ice particles and freezing rain are relatively rare, which is related to the thickness of the warm layer in the air. When ice crystals and snowflakes in the high air pass through the warm layer, they will melt. If they re-freeze before reaching the ground, they will fall to the ground as ice particles. When cold water drops at about 0 degrees meet the ground at about 0 degrees, they will quickly freeze and form freezing rain, which is the main cause.

According to the weather situation, Li Ning, a meteorologist of China Meteorological Bureau, said that freezing rain will quickly freeze after it falls to the ground, and with the freezing rain continuing, the thickness of ground ice will continue to increase, which has a greater impact on traffic. In addition to the impact on road traffic travel, it will also cause the wires to be covered with ice, so the impact of freezing rain is even greater for high-speed rail travel and air travel.

Emergency Management Department: Hubei, Henan and Anhui launched a four-level emergency response to low-temperature rain, snow and freezing disasters.

In view of the wide influence of the large-scale freezing process of rain and snow, the complex phase of rain and snow and the large area of freezing rain, the emergency management department launched a four-level emergency response to low-temperature freezing rain and snow disasters in Anhui, Henan and Hubei yesterday (20th).

On February 20th, the Office of the National Disaster Prevention, Mitigation and Relief Committee and the Emergency Management Department, together with the China Meteorological Bureau, continued to organize joint consultations, video dispatching Hebei, Shaanxi, Shanxi, Henan, Shandong, Anhui, Hubei and other provinces, and targeted deployment of prevention and response work in key areas.

At present, it is at the peak of Spring Festival travel rush’s return trip, and the risk of low-temperature rain, snow and freezing disasters is high. At 12: 00 on February 20th, the emergency management department launched a four-level emergency response for Anhui, Henan and Hubei. Relevant regions are required to pay close attention to weather changes, strengthen organizational leadership and overall coordination, give play to the leading role of disaster reduction committees or special command agencies, strengthen joint consultation, judgment and departmental coordination, strengthen emergency rescue forces and materials preset and dispatched, make all preparations for disaster relief in advance, and make every effort to deal with sudden dangers and disasters. The Office of the National Disaster Prevention, Mitigation and Relief Committee sent working groups to Henan, Anhui and Hubei to help guide the prevention and response work.

Phoenix Network Science and Technology News On February 19th, WeChat official account, a US delegation, issued a document saying that an information system related to rider social security is being built.It is expected to be implemented in the second quarter of 2025, and gradually pay social security for full-time and stable part-time riders.

Meituan said that in order to actively build a harmonious labor relationship, Meituan conscientiously implemented the protection of riders’ rights and interests and continued to promote the social security work for riders according to the characteristics of new employment forms and the actual needs of new employment groups.

Meituan said that since July 2022, under the guidance of the Ministry of Human Resources and Social Security, Meituan has taken the lead in launching a pilot project of occupational injury protection for new employment forms, and has invested 1.4 billion yuan to pay occupational injury insurance premiums for all riders in seven pilot provinces and cities, which will further cover all riders in all provinces and cities in the future.

Since last year, Meituan has made a serious study on social security schemes such as paying old-age insurance for riders, selected different cities in different regions for in-depth research, and formed a preliminary pilot scheme under the guidance of relevant departments..

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This summer, "This! As soon as the fifth season of "Street Dance" was broadcast, it ranked first in the variety list with a full-end broadcast market share of 9.28%; According to Lighthouse Professional Edition, "This! That is, Street Dance 5 was launched for 1 hour, and the market share of real-time whole-network variety feature films was as high as 45%, accounting for nearly half. In the first phase, it ranked first in the comprehensive program of the whole network.

Behind the numbers, it reflects the word-of-mouth and popularity accumulated by a program in the past five years. After five years of enthusiasm, for many viewers, the summer without hip-hop is incomplete. Last year’s fourth season, "This! It is street dance that ended the last stage with the international elite challenge. What higher level can this program go to? The audience is full of great expectations and expectations, but it is undoubtedly an unknown challenge for the program creators.

This year, "This! In the fifth season, Hip-hop didn’t choose to move forward on the established safe road, but walked out of the comfort zone, started from the "new" and focused on the growth of the new generation with a responsibility of shouldering the future development mission of hip-hop culture. Under the brand-new theme of "Battle For Hope", the program is positioned as "Training Camp for Young Dancers" and the competition system has been upgraded. The contestants have to go through the selection and elimination again and again in three months to interpret the topic of "inheritance" of China street dance.

"this! It is the three highlights of the fifth season of Street Dance:

Cenozoic, Parallel Universe, Immersion Experience

1. Focus on the new generation of street dance in the future.

The core concept of street dance in the fifth season is "youth", with a brand-new lineup of dancers and a new generation of dancers becoming the absolute protagonists of this season’s program. In the training camp for young dancers, the proportion of "post-95" dancers exceeds 90%, and 50% are "post-00". The outstanding dancers in the first four seasons are incarnated as "master groups" to escort young dancers. Street dance needs representative figures, OG (predecessors), as well as young blood and young people’s own representatives. After the launch of the fifth season, young players such as Zaizai, Zhou Yuxiang, Ang Ang, Sniper and Badd machine quickly emerged with their strength. The program not only shows young people their own stage, shows the new generation of young people’s playing methods and preferences, their wild imagination, their different personalities, but also gives them propositions and challenges, and stimulates the infinite potential of young people with the competition system.

In the first round of points elimination, young dancers competed in the form of teams for their works, 1v1 and routine battle respectively. The upgraded competition system was even more cruel, from the original "tie-break" to a battle wheel battle, and the team that took the lead in completing the cumulative points goal won. The score was tied and the battle was very fierce. Finally, with the joint efforts of all the dancers, 32 rounds of the battle were completed, which directly set a new record for the number of rounds of the Battle on the street dance stage. As the team leader, young dancer Doudou, with a waist injury, still completed the performance of her work with high quality and participated in the battle session with great pain. Doudou’s persistence greatly inspired everyone on the scene, and the team members were even more uncompromising, and they became more and more brave, becoming the ultimate winner of the battle Wheel War in the absence of one person in the team. This shows us the enthusiasm and determination of this group of young people to dance, and also feels the spiritual core of the program "Let’s be brave sometimes and pass on hope".

2. Create a new concept of street dance parallel universe.

This season’s "This! It is street dance that puts forward the concept of "parallel universe" of street dance very imaginatively. Under the guidance of this core concept, the past four seasons can be regarded as a hip-hop universe bearing the glory of yesterday. In the fifth season, it is necessary to discover and create another new hip-hop universe, a world belonging to the future, which is in harmony with the fifth season, namely, youth and rookie competition.

The parallel universe of street dance is both traditional and contemporary; It belongs to both the pioneers and the later generations. They are parallel, complement each other, and even cross each other, breaking the "uniqueness". Plurality and richness are the core essence of parallel universes.

At the same time, the parallel universe also implies another important theme: growth. The parallel universe is full of unknowns. If you are in the parallel universe, can you imagine what you might be like in another parallel universe and how to deal with sudden challenges? Whether you will make efforts to become a better you. Therefore, the highlight of this season is not the "Great God", but how a young man chooses, grows up, becomes a stronger self gradually, and even moves from obscurity to an influential international stage.

3. Multi-scene immersive new dance beauty

The concept of street dance parallel universe needs to be further grounded through the beauty of dance in the program, so this season’s beauty of dance has made a big breakthrough than before. The original ambience design of four theme streets has been replaced by two parallel universes, one representing "tradition" and taking the old school style, and the other representing "future", which is full of futuristic sense of science and technology, and the two-dimensional plane dance beauty originally used as the background has been upgraded to a three-dimensional space in an all-round way, so that dancers can better blend in and perform, and also bring the audience the immersion feeling of shuttling between different parallel worlds.

This season’s dance beauty pays great attention to the creation of atmosphere and the experience of people in the space, creating daily social life scenes that young people are very familiar with, such as basketball square, skateboarding park, campsite, game room, singing room, barbecue house and so on. In these rich and varied scenes, young people show themselves, communicate and find companions through street dance, which is also the real social state of young people at present.

It is worth mentioning that the recording site of this season’s program itself is a building with a sense of the times, and the "row column", an element with historical specificity inside the building space, has been preserved and presented by the choreographer. In the beautiful dance design of the main stage of the race, two rows of towering reinforced concrete columns lead our view to a deep place, like a tunnel of time and space, which can return to the historical scene and witness the birth of a new history. In such a unique aesthetic space, silent and exploding, two cultures with different faces and styles have a fierce collision.

When we combine the new generation, parallel universe and immersive experience, this season’s "This! It is street dance that fully reflects the characteristics of the post-Internet era and the development trend of youth group culture. With the continuous development of street dance IP, derivative interactive applications of derivative programs and social attributes have been launched. It’s hip-hop, which shows us the infinite possibilities of hip-hop. It’s a medium, a field, or a universe that seeks the coexistence of souls.

The national comprehensive sample "this! It’s street dance

Write an advanced history of national synthesis in five seasons

"this! It’s street dance, which has maintained its innovation and vitality for five seasons. From the ice-breaking in the first season, the broken circle in the second season, to the leap in the third season, and the transnational in the fourth season, we can say, "This! In four years’ time, It’s Street Dance presents the audience with an encyclopedia of street dance culture, a list of street dance celebrities, intergenerational inheritance, countless scenes, etc., and has completed a whole set of knowledge and aesthetic system structure about street dance.

Simon Lu, the general director, said frankly that although this program puts the culture of hip-hop circles at a stage where the mass communication can be perceived, it uses the resources accumulated by China hip-hop circles over the years. This year is a "hematopoietic" program, and a "hematopoietic" program is always more difficult than a consumption-oriented program. This is for sure.

Since the five seasons, this program has been embedded in the historical process of the progress and development of domestic variety shows in terms of conceptual changes and commercial expansion, and has also been continuously improved and enlarged in three dimensions.

At the level of program innovation, "This! It is street dance that has created an original and internationally recognized program model. The program firmly grasps "battle" and "Work", the two core elements of street dance, and combines the beautiful dance form with visual impact to make the charm of this culture itself visible to everyone, reflecting the creativity and value of art itself.

At the level of industry value, innovation, breaking the circle and cross-border integration. "this! It is street dance that shoulders the mission of promoting street dance culture and cultivating new dancers, and promotes the rapid development of street dance industry at home and abroad.

At the level of social value, "this! Hip-hop reflects the social responsibility of the creators and platforms, deeply resonates and connects with social reality and people’s current life feelings, and always advocates positive values. As the general director Simon Lu said, "I have always felt that making programs can’t be too light. Aside from the beauty and entertainment of the program itself, a program should also give people a sense of faith and strength. In this program, I hope everyone can see that when the younger generation encounters particularly great difficulties and challenges, they can stand up and be willing to fight. If people who watch this program are in a particularly unstable or insecure state, they can also get some encouragement from it. In short, "hope" is very important. "

The fifth season "This! The slogan of "Street Dance" is "Battle for Hope". From Peace and Love to Battle for Hope, the fifth season will become a landmark iteration of this variety show. The "Battle" spirit of hip-hop gives the program the courage to break through without setting limits, which is the inexhaustible vitality of the program. I hope this spirit can be injected into a new generation of young audiences with this national variety show and become a spiritual force that affects the growth of a generation.

Avatar 2

Time Network News In the last weekend of 2022 in North America, Avatar: The Way of Water (referred to as Avatar 2) reached 66.84 million US dollars for three consecutive championships, up 6% from last week, with a total of 424 million US dollars in North America and 1.4 billion US dollars in the world. (The data source of this article is boxofficemojo)

Last week, the North American market rose by 4% as a whole. The runner-up Cat in Boots 2 and the runner-up Panther 2 rose by 31.2% and 38.3% respectively from last week.

Let’s briefly summarize the North American market in 2022. Last year, the box office in North America was estimated to be 7.37 billion US dollars (50.8 billion RMB), up 64% from last year’s 4.48 billion US dollars, but it was still far from the pre-epidemic level. In 2019, North America reached 11.4 billion US dollars.

In 2022, North America mainly relied on the summer file led by the prequel of Top Gun 2 and Jurassic World 3’s Little Yellow Man with Big Eyes: Despicable Me, and the market began to slump in September until the release of Avatar: The Way of Water.

This year, the total box office in North China was converted into RMB 50.8 billion, 70% higher than the 30 billion in, and it became the largest movie market in the world again.

In the last weekend of 2022, North America mainly relied on Avatar 2, which rose by 2% month-on-month in the third week, even better than the performance of Avatar, which fell by 9.4% in the third week 13 years ago. Of course, this downturn has something to do with the overall market rise. North America was hit by a snowstorm on Christmas weekend, and many viewers delayed their plans to enter the cinema.

Battle for the annual crown

The American media estimated that the box office of the film will exceed 440 million dollars on January 2, and it will be three times as big as the opening box office in the third week, while the box office of Top Gun 2 will be 395 million dollars in the third week. Avatar 2 seems to have the possibility of surpassing Top Gun 2 in the North American market and winning the annual title in North America.

In the international market, "Avatar 2" rose 4% from last week, with a global total of $1.397 billion, surpassing "Harry Potter and Under the Deathly Hallows" and becoming the 15th movie in the global film history.

The film’s performance in Britain and Japan was average, but it was a big hit at the box office in France, South Korea and India, and the film also exceeded RMB 1 billion in the mainland market of China. Top Gun 2 has a global box office of $1.49 billion, and Avatar 2 is likely to top the global box office in 2022 this weekend.

Cat in Boots 2 grossed $134 million worldwide.

The box office of "Cat in Boots 2" began to stabilize. In the second week of its release, it rose 35% month-on-month and won the runner-up of $16.78 million, with a total of $60 million in North America and $134 million in the world.

In the eighth week of its release, Panther 2 earned 4.83 million US dollars, up 38.3% from the previous month. The cumulative US$ 437 million in North America surpassed the US$ 411 million in Doctor Strange 2, becoming the runner-up in North America in 2022, and the global cumulative box office was 820 million US dollars.

Whitney Houston’s biopic "Dancing with Love" ranked fourth in the second week of its release, with a total of $4 million, down 16.1% from the previous month, with a total of $14.62 million in North America and $28.57 million worldwide.

The annual box office tragedy "Babylon" ranked fifth with $2.6 million in the second week of its release, down 27.8% from the previous month, with a total of $10.09 million in North America. The overseas market has not yet been widely opened.

The action comedy "Night of Violence" ranked sixth with 2.11 million US dollars in the fifth week of its release, and the film accumulated 47.5 million US dollars in North America and 73.36 million US dollars in the world.

Look at the performance of the film in the awards season:

The Dreamweaver has not been widely released.

"Whale" was shown in 623 theaters, with a total of 6.19 million US dollars in North America.

Spielberg’s Dreamweaver was shown in 1149 cinemas, with a total of 12.57 million US dollars in North America and 13.14 million US dollars worldwide.

Tal was shown in 45 theaters, with a total of $5.59 million in North America.

"Women’s Talk" was shown in 8 theaters, with a total of $148,000 in North America.

This week’s new film

"Doll Megan" horror/thriller global release

Starring: Violet McGraw, Allison Williams

Plot: The story focuses on a talented robot expert of a toy company. He developed a doll M3GAN with AI and programmed it to establish an emotional connection with her newly orphaned niece, but the doll’s excessive desire for protection led to terrible results.

1905 movie network exclusive Hollywood’s "sequel" strategy is not a new topic in recent years. The theme is drying up day by day, the market is saturated day by day, and superhero movies that gnaw at comic books dominate the world … … From commercial blockbusters to small and medium-sized topical films, expanding the existing film universe, continuing the existing popularity and replicating the existing success have become the tacit choices of the increasingly conservative big studios.

Of course, the 36 sequel to the movie bombings in 2016 were still a bit too fierce (the number in 2015 was still 28). In this year, the Marvel Comics blockbuster "Captain America: Civil War", which is a cliche, actually continued to be very powerful. James Wan, who was tired of playing the "speed shock" series, returned to "Evocation 2", which was actually a double harvest at the box office; Of course, it is not uncommon to fail to meet expectations, such as Independence Day 2: A comeback, Teenage Mutant Ninja Turtles 2: Breaking Through the Shadow, and The Pirates 2; And things like Alice in Wonderland 2: Adventures in the Mirror and zoolander 2 are also on the street … …

But generally speaking, in Hollywood, where creativity is increasingly scarce, sequels are still chewy, especially in Hollywood’s foreign cultural output, sequels are an absolute fist product. At present, in a list of 27 films, sequels actually account for 18 seats!

A chart tells you that the 2017 sequel is still the fist product of Hollywood cultural output.

In order to avoid the blindness of fans, we specially selected some well-selling sequels to be released in 2017, and gave you a little reference according to the time sequence of North American release:

It must be said that this focus picture from the hand of the film network designer was once regarded as the official ultimate poster by foreign media.

Extreme Agent: The Ultimate Return, January 20th

Expected value: ★★★★☆.

If it weren’t for the release of the third film, I’m afraid everyone would have forgotten this old IP launched 15 years ago, but in fact, it’s only one year behind Vin Diesel’s other "housekeeping skills" The Fast and the Furious series.

Similar to the mistakes made in the Bourne ultimatum series, the second film in 2005 didn’t use the main hero Vin Diesel, so it became a matter of course to save the street. Fortunately, the third film got back on track this time, and Dissel finally came back, bringing Tony Jaa and Donnie Yen with him, so the biggest attraction of this film is obviously to play.

Wuli, whoever doesn’t play soy sauce!

In addition, deepika padukone, the Indian "national queen" who is said to have appeared in Fast 7 earlier, actually came to Extreme Agents. And "Speed ? ? 8" was also released this year, so it is inevitable for the audience to compare the two series. The relatively weak "Extreme Agent" can easily be regarded as the adopted son, and it lost a segment of "Speed ? ? 8" at the box office first. As for wuli Fanfan, what is certain is that he has lived in Canada, and his English lines will never be worse than some sweet ones.

Actually, I’m here to see the Indian goddess … …

Resident Evil 6: The Final Chapter January 27th

Expected value: ★★★★★

From the age of 27 to the age of 41, Milla Jovovich devoted the best years of an actress to the Resident Evil series (and perhaps its creator, director paul anderson). Now that this series is finally coming to an end, the vicissitudes of Goddess Joe’s face seem to have a somewhat tragic meaning.

But in paul anderson’s design, this one should look heavy enough to be worthy of the pursuit of thousands of games and movie powder for many years. Judging from the trailer currently exposed, Goddess Joe has to go deep into the umbrella company’s "hive" to confront the Queen of Hearts. After so many years of blaming, she has finally come up with a big move of "frying zombies", and the pattern seems to be passable. It’s just that michelle rodriguez and Colin Salmon, the black captain who died tragically in the first film, which was legendary to return before, have not been seen, and their names are not in the lineup of Cass exposed in the film. In addition, the reputation of this series has been falling all the way after the standard of the first three films is acceptable, and the quality of this one … … It’s a little worrying.

Goddess Joe is the mother of two children. What kind of bike do you want?

Special feature of 1905 film network If you could have a "sweet dream day trip", which day would you choose?In a movie that created a box office myth.The Dream FactoryIn the room, absurd and funny wishes reflect the epitome of all kinds of people in society.

This film, which was broadcast at 13:55 on June 7th, was called the French version of "Party A and Party B" by many China audiences.Sweet dreams and a day trip, in French romance, in a relaxed and humorous way and teasing tone, the goal is to point to love.

The warm yellowed tones render an obvious sense of romance and fantasy. However, the film does not simply express a beautiful emotional experience, but reveals the other side of married life for people under a seemingly beautiful shell.

Nicola Beddoes, a director who loves to discuss marriage, made a private "crossing" trip in the high-concept romantic comedy A Sweet Dream Day, exploring marriage and life under the crisis of middle age.

Victor, the leading actor, is played by Daniel Auteuil, a French acting actor. His reserved performance style has won him the Best Actor Award at Cannes International Film Festival and the French film César Awards for many times.

Daniel Auteuil is similar in age to Victor’s character in the film, perhaps out of empathy for Victor’s middle-aged marriage dilemma. After reading the script of Sweet Dreams, he immediately agreed to play the role of Victor.

Marianne, the heroine, is fanny ardant, who is called "Truffaut’s last muse". Her energy, courage and enthusiasm are no different from Marianne’s free and easy posture.

With the advent of the Internet age, Victor, a cartoonist who was once a smash hit, lost his place. Unwilling to keep up with the trend of the times, he gradually lost his enthusiasm for life and gave up on himself.

On the contrary, Marianne, a wife who is full of freshness and enthusiasm for life, is getting more fashionable as she gets older and younger as she lives.The old couple, who have been married for more than 40 years, are also drifting away because of their different life concepts, which makes their marriage light up.

With the help of his son and friends, Victor, disheartened, picked up a "time-space experience coupon" given to him by his son and decided to accept the mysterious experience provided by "Recalling the Beautiful Company":

Build a realistic scene through movie props, enter the artificially created past time and space of "Dream Day Tour", and go back to the day when I met my wife in a bar in 1974.

At first, Victor was not completely immersed in it. The encounter with the young actress Margot (played by Doria Thillier) made Victor feel the long-lost youth, which made him fall into it.

As he became more and more involved in the drama, the boundary between "virtual" and "real" gradually blurred, and Victor gave Margot, a young actress who played Marianne, more encouragement to break through morality.Victor’s changes in love mood are also peeled off layer by layer.When the passion of the past is gone, how can love and marriage last?

Unlike most movies that praise the romance and beauty of love, A Sweet Dream Day Tour does the opposite. It tells the cruelty of time with romantic filters and exposes the cruelty of love and the complexity of human nature with absurd romantic stories.

"You don’t even know who I am. I’m just a draft, a line, a fragment of the woman you love, because I think you love her. Although you are drifting away from her, you say that she has changed, but you have also changed. Instead of pursuing her in your memory, it is better to explore her beauty, sadness and unknown, starting from this moment. We can’t change others into what we like, we can’t control everything, we must accept disappointment, criticism, ruthlessness and no passion, otherwise we will never go on. No matter how perfect the draft is, it is not real life. "

With the help of Victor’s story of traveling through a time machine, Sweet Dreams suggests that life is not a fairy tale, not every story will eventually have the best ending, and marriage and life in reality have always had five flavors.mixedChen.

At the same time, crossing to 1974 is also of unusual significance to the founders.Nicholas Beddoes, born after 50, entered the film industry at this time.Fanny ardant, the heroine, took the stage that year.

In the 1970s and 1980s, France was in a period of rapid economic development, people’s living standards were greatly improved, and various popular cultures such as movies and music were even more splendid. Whether for the French, the creator or the generation of Victor in the film, the 1970s and 1980s were the golden age in their hearts.

Whether it is the original film title "LaBelle époque" or a large number of nostalgic golden songs and retro fashions appearing in the film, it is full of memories of the good times. The director prepared a time-travel memory for himself while traveling through time for the characters in the play.

There is no time machine in the world after all.Instead of bemoaning and a moment that ought to have lasted for ever and has come and gone before I knew, it is better to live in the present and open a better future.Today, at 13:55, the movie channel will broadcast the French movie "A Sweet Dream Day Tour" for you to find your true love.